Nidra
Woman-owned US brand behind the Nidra 3D contoured sleep mask, founded by Mona Motwani and now run by her sister Anita.
Who Nidra is
Nidra was founded by Mona Motwani, a human rights lawyer turned entrepreneur, after she contracted late-stage Lyme disease in 2008. Her sister Anita Motwani became CEO after Mona died in 2021. The homepage describes Nidra as a woman-owned business.
What they make
Nidra sells one core product: a 3D contoured sleep mask, which the company calls “the original 3D contoured Nidra sleep mask.” It is made from polyester interlock fabric with a thin foam insert, and is latex-free and unscented. The molded cups keep the fabric off your eyelids, so you can open your eyes and the mask does not press on lashes or makeup.
What matters for sleep
Contoured masks generally seal better than flat ones, but fit varies with face shape and the nose bridge is where most light leaks. Blocking light at night is worth doing: in a lab study of 116 young adults, ordinary room light under 200 lux during usual sleep hours suppressed melatonin by more than 50% in most trials. See do blackout curtains help you sleep. Compare Nidra with other masks on our sleep masks page.
Returns
Nidra offers a 30-day money-back guarantee and free US shipping on orders over $100.
Nidra products we list
| Product | Category | Price | Our take |
|---|---|---|---|
| Nidra Deep Rest Eye Mask | Sleep masks | $32 | Best for small faces |